Un Nuevo Capstone para la Toma de Decisiones, Volumen 1: Una Nueva Gestión Estratégica, Economía Política y Liderazgo
por Juan Pablo Stegmann, Ph.D.
Un Nuevo Capstone para la Toma de Decisiones, Volumen 1 reimagina la toma de decisiones al unificar la dirección estratégica, la economía política y el liderazgo en un marco único y práctico. Basado en más de 500 fuentes y métricas basadas en EVA (Economic Value Added), integra marketing, operaciones, recursos humanos y finanzas; vincula las estrategias con la creación de valor económico; y destaca el capital intelectual nacional y organizacional. Con aprendizaje experiencial, análisis de casos y herramientas para el pensamiento crítico e interdisciplinar, capacita a estudiantes, directivos y responsables de políticas públicas para prever, elegir y liderar por el bien común—claro, sencillo y transformador.
En Rústica $14.95 | Kindle $9.99 | Descarga de PDF: Gratuita
TESTIMONIOS
“Claro, vigoroso y sumamente práctico, Un Nuevo Capstone ordena el pensamiento disciplinado al bien común. Fusiona estrategia e imaginación moral en herramientas que los líderes aplican—formando el juicio, fortaleciendo la valentía y orientando las instituciones hacia la verdad, el servicio y el valor.” – Dr. Sebastian Mahfood, OP, coautor con Phillip Mahfood de Homework: How to Hire, Manage, and Monitor Employees who Work at Home
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